Education Blog

The higher education sector exists in a permanent state of flux. Things are constantly changing....

One thing you can find in most news pieces, whether that is live TV, radio, podcasts or written...

When forming a PR strategy, there can be a real temptation to bad-mouth your competitors. It stems...

Public relations is often all about improving and increasing the image of a brand or institution....

We’ve all been there: an exciting piece of research lands on our desk, having sparked a buzz in the...

Do you find yourself apprehensive about engaging with the media to secure press coverage?

As the academic year unfolds, business schools must navigate the constantly changing social media...

Do we all know what it’s like to, on occasion, perform to a level that is less than our best?

Once academic research has been done, it is important for that research to be exposed to people, to...

For business schools and universities, PR plays a critical role in shaping perceptions, enhancing...

Writing an academic research paper can take a few months to several years. But the work doesn’t...

From new products and services to fresh approaches to old problems, entrepreneurs are often the...

It’s often the same story every year. Business school rankings are released by notable, influential...

The pop girlies are having a moment this year. Sabrina Carpenter, Chappell Roan and Charli XCX can...

Building good relationships with journalists is a key part of working in public relations. It can...

As the ‘professional’ social media platform, with around a billion members, LinkedIn has solidified...

Business schools face the ongoing challenge of staying relevant and engaging to both current and...

Imagine you’re a journalist on a tight deadline. You might be working on a trend piece for a...

Showcasing the strengths and advantages of an MBA programme is crucial for institutions to present...

Video content has boomed more than ever before, and it’s no surprise! It is an easy-to-digest...

Rewind to 2017, in the aftermath of the Brexit vote, prominent Brexiteer Michael Gove famously said...

Regardless of ranking, prestige or the specialisms a business school might offer, there is little...

The role of PR in supporting student recruitment efforts is well-documented. Few successful...

McKinsey’s ‘war for talent’ isn’t restricted to businesses anymore; it rages throughout the...

Academia and the media go hand in hand, and today business schools and universities are becoming...

Today, the world is always online. Increasingly, what matters is what happens online. When an event...

So, you’re hosting a webinar, summit or debate at your institution. And you want to make it a...

There are so many reasons why business school rankings continue to be important.

From multinational corporations to pop singers to business schools, no reputation is ever static. A...

Social media is central to the way in which young people engage with the world around us. It is...

Journalists are flooded with emails and pitches. With there being around six PRs to every...

Why you need to leverage alumni success

To attract star talent to your MBA programme, you need to...

When it comes to media work for business schools and higher education, there are a number of topics...

The news is such a significant part of everyone’s lives. Its purpose is to inform the public, so...

Nothing irritates me more than when I’m reading something and I come across the aggressively vague...

If knowledge were a form of currency, business schools would be printing presses. These prestigious...

Diversity and inclusion within companies, business schools and in the media has become a much wider...

Home to over 650 million people, South East Asia is one of the most densely populated regions...

In the competitive market of European higher education, The Netherlands stands out as a key country...

Thought leadership is a phrase that is often thrown around in the business sphere. To be a thought...

It’s typical to make some form of resolution at the start of a new year – a commitment to ourselves...

Africa is the youngest continent in the world. In fact, according to the UN, 70% of sub-Saharan...

If there’s one thing we’ve learned over the past few years, it’s that the pace that the norm can...

Science press aims to provide coverage on current scientific research and findings which are often...

Research is essential to society as it provides answer to questions of what, when, how and why....

As universities and business schools around the world face an increasingly competitive recruitment...

Securing media opportunities for faculty is one of a university or business school communications...

The best research communications specialists are, to all intents and purposes, bilingual. To do the...

While many business schools and universities are excelling with their institutional social media...

Beyond traditional elements of branding like logos, colours, and messaging, your online reputation...