The world of business education PR, as we all know, is fast-paced and quick-changing. A world where...
I started my PR career in the summer of 2019 – just before the world of lockdowns, variants of...
Millennials – those born between 1981 and 1996 – make up approximately 23 percent of the global...
Public relations (PR) can be key to an organisation’s success. It helps to shape public perception,...
Across the globe, business schools and universities are locked in fierce competition for the best...
As a business school or university, students are integral to the existence of your institution....
If you were to ask a group of people, “What does business school PR involve?” you’d probably get...
As the holiday season approaches, professors, students, and staff are looking forward to a...
Press releases can be one of the most effective communication tools. They’re a quick way to...
Public relations is often all about improving and increasing the image of a brand or institution....
Once academic research has been done, it is important for that research to be exposed to people, to...
For business schools and universities, PR plays a critical role in shaping perceptions, enhancing...
Writing an academic research paper can take a few months to several years. But the work doesn’t...
The pop girlies are having a moment this year. Sabrina Carpenter, Chappell Roan and Charli XCX can...
Showcasing the strengths and advantages of an MBA programme is crucial for institutions to present...
Rewind to 2017, in the aftermath of the Brexit vote, prominent Brexiteer Michael Gove famously said...
Regardless of ranking, prestige or the specialisms a business school might offer, there is little...
McKinsey’s ‘war for talent’ isn’t restricted to businesses anymore; it rages throughout the...
Academia and the media go hand in hand, and today business schools and universities are becoming...
Today, the world is always online. Increasingly, what matters is what happens online. When an event...
From multinational corporations to pop singers to business schools, no reputation is ever static. A...
Why you need to leverage alumni success
To attract star talent to your MBA programme, you need to...
Nothing irritates me more than when I’m reading something and I come across the aggressively vague...
If knowledge were a form of currency, business schools would be printing presses. These prestigious...
Diversity and inclusion within companies, business schools and in the media has become a much wider...
Thought leadership is a phrase that is often thrown around in the business sphere. To be a thought...
Research is essential to society as it provides answer to questions of what, when, how and why....
Securing media opportunities for faculty is one of a university or business school communications...
The best research communications specialists are, to all intents and purposes, bilingual. To do the...
Did you know that PR stunts can have real impact? Even for business schools and universities, a PR...
Yes, they’re the Dean. Yes, they are the head of the school. But no, they shouldn’t be your only...
In the fast-paced world of public relations, where the news agenda evolves rapidly, professionals...
A timeless truth, understanding what the media is after will always be fundamental to media...
Higher education institutions often strive to set themselves apart from the crowd. For their...
Students are at the heart of every business school or university. They are the future leaders of...
Unless you’ve been living under a rock you can’t have escaped talk of ChatGPT. You can’t browse any...
Learning from your success is great – but learning from your mistakes? Even better.
In the world of PR and media relations, perception is everything. Optics are all that matter....
Press releases are a fantastic tool for PR professionals, they can get your brand’s messaging and...
Results, sadly, do not speak for themselves. Make no mistake, they are still an important part of...
International media coverage is one of the goals which business school PR departments can target...
Effective PR is about generating those opportunities for fruitful publicity; the proof is always in...
When it comes to planning your next PR campaign, you need to consider all aspects of your approach....
For many PR agencies, the instinct to run a firm that appeals to as many clients as possible...
If you’re working in business school or university communications you’d be forgiven for sighing...
Once upon a time, you may have heard a school of thought that PR and SEO were two different methods...
LinkedIn boasts an impressive 830 million members in more than 200 countries worldwide. So surely...
The role of the media relations team within business and higher education institutions is not an...
In Education PR, there are a number of different approaches you can take to boost the profile of...