Education Blog

It’s an indisputable fact that reputation matters.

Business education is evolving rapidly, from AI in the classroom to new skills demands. As a...

When Timothée Chalamet appeared in a chaotic, semi-scripted Zoom call pitching deliberately absurd...

Universities and business schools are under more pressure than ever to increase their presence in...

There is a version of media relations strategy that treats geography as an afterthought. You...

Louis Theroux’s interview style offers practical lessons for crisis communications in higher...

When you think of LinkedIn, “academia” isn’t always the first thing that comes to mind. However,...

To successfully promote your business school through PR, it’s often about the whole picture.

Bridging academia and journalism

BlueSky Education is a specialist media and public relations...

Business schools are much more than programmes and teaching. They are hubs of innovation and are...

There was a time, not so long ago, when ESG appeared to be the reigning orthodoxy of corporate...

Asking 10 public relations professionals to narrow down their favourite news stories from 2025 is...

If 2025 proved anything, it is that education PR is not just judged by how well institutions...

It’s true: rankings play an important part in shaping a university’s reputation. When weighing up...

When it comes to thought leadership in higher education, LinkedIn has become a key platform for...

As competition intensifies across the business education landscape, we’ve seen how institutions are...

In today’s media landscape, universities and business schools can come under scrutiny from multiple...

The Dean of a business school is many things: An educator. An academic (usually). A leader.

In higher and business education, the institutions that thrive are those that have a truly ...

Often, I find that there is an obscurity around what a PR professional’s purpose is. Are they an...

Innovation is at the heart of every university and business school. It’s what drives research...

Podcasts have become one of the defining media formats of our time. What began as a niche,...

In the world of business and higher education, reputation is a precious asset. As pressure...

When you’ve spent months planning an event, whether it’s a major conference, a faculty seminar or a...

For universities and business schools, some of the most valuable press coverage you secure will be...

It is over-fashionable to declare the death of email, or simply to forget about it, when it is,...

Having to summarise years and years of work into one sentence can be frustrating, even painful. Yet...

A Strategic Opportunity to Amplify Expertise

Starting a brilliant new academic position is a true...

If you’ve ever asked ChatGPT to recommend the best MBA programmes for entrepreneurship, the leading...

Accreditations and the bodies that award them play a vital role in maintaining and enhancing the...

Engaging with the media is difficult. And it feels as though it’s getting harder. But is this...

In today’s diverse global landscape, MBA programmes are not just competing against other business...

At BlueSky Education, we've always believed that the most powerful communications create genuine...

Walk through the corridors of any business school and you’ll find no shortage of interesting...

The world of business education PR, as we all know, is fast-paced and quick-changing. A world where...

When aspiring students decide it’s time to apply to business school, many choose to seek out the...

I started my PR career in the summer of 2019 – just before the world of lockdowns, variants of...

Choosing a PR agency is a big decision for any institution – and one that should not be taken...

Artificial Intelligence is everywhere – it’s even prominent in our universities and business...

Millennials – those born between 1981 and 1996 – make up approximately 23 percent of the global...

TikTok and Instagram reels – buzzy, short-form content. That’s the first thing that comes to my...

Hi Laurence,

Public relations (PR) can be key to an organisation’s success. It helps to shape public perception,...

As the digital world keeps evolving, business schools need smart social media strategies that go...

Post pandemic, amidst widespread cuts across the university sector - especially in the UK, finding...

It's 6pm on a Saturday night in Birmingham, firework smoke rolls across the Bournbrook playing...

Across the globe, business schools and universities are locked in fierce competition for the best...

One of the hardest parts of PR is knowing when to say no. Google ‘How to say no’ and you’re met...

The world’s best and brightest business schools all accept one core truth: institutions need PR.

As a business school or university, students are integral to the existence of your institution....