Education Blog

It’s no secret that the public relations industry has a challenge when it comes to communicating...

What are the results of PR efforts for universities?

If you are investing money in a service or...

Worthwhile investments must offer a return. Whether it is in a specific stock you have a hunch...

Political press is a broad branch of journalism, and every day we are infiltrated with political...

Financial news outlets attract some of the biggest readerships and are amongst some of the most...

Human resources is an interesting topic. However, many may feel they can’t relate to the role of a...

Technology is a massive topic, in the last decade it has moved from the fringes to mainstream...

Nowadays, achieving coverage for your business school or university is a challenge to say the least.

PR features in a lot of movies and TV shows, albeit in a dramatized and sometimes inaccurate way; ...

You may have seen an interesting research study hit the headlines last week. Researchers from the...

There’s an old saying: "Advertising is what you pay for, publicity is what you pray for” (Helen...

Our Prime Minister, (I can’t believe I’m saying this) Boris Johnson, has had a challenging few...

Life is busy, and it’s very easy to come into work and go about your daily routine, Monday to...

The media is constantly changing as a result of digitalisation. The internet has become the go-to...

You have finally written the perfect pitch; catchy headline, fascinating content, and sent it out...

Producing innovative and influential academic research is one of the best ways a business school...

One of Europe’s largest countries, Germany is located in north-central Europe and has a population...

The UK has a vast media landscape

With a population of over 66 million, and over 100 daily and 450...

The Republic of Ireland occupies 26 of the 32 counties which make up Ireland, Europe’s...

With a population of just over 329 million people, making it the third most populous country in the...

France is at the heart of Western Europe. Historically and culturally among the most important...

India is the second most populated country in the world. It has an astounding diversity of...

China is home to an estimated 1.3 Billion people, is the world’s second largest economy and has one...

Business education conferences can be very productive, but they can be a stressful experience if...

Whether it’s for a short-term project or long-term support, are you considering hiring a PR agency?...

There are no two ways about it, creating great, insightful content for your institution is always a...

Its trendy at the moment to say the ‘press release is dead’. And while I would agree that the media...

Whether accompanying MBA students on international study trips, attending overseas recruitment...

You’re looking for a PR firm to help out with your international PR efforts and come across a firm...

Why we tell MBA stories to increase applications for Business Schools

Storytelling is often...

Business schools and universities are successful for a whole host of reasons – their longevity,...

Return on Investment. The crux of so many PR client meetings. Gone are the days of walking into a...

In November, I had the pleasure of hearing from and spending time with representatives from some of...

When sending a pitch to a journalist, what’s the first thing you need to check before hitting send?...

The appetite for academic research in the media is huge. Studies and statistics lend credibility to...

Hans Christian Andersen once famously said that ‘to travel is to live’.

And while my grandmother...

As a specialist PR agency in the business education market, there are plenty of reasons why schools...

This last week has provided a lot of PR fails - which have been so awful, they have literally made...

There are more than 496 million blogs on Tumblr alone. Although this statistic may feel...

So, you secured a fantastic media opportunity for your institution and it has just resulted in a...

Meeting deadlines is vital. It is not rocket science to see why this is such an important rule in...

The business education market is becoming increasingly crowded every year – with over 16,000...

Social media platform Twitter boasts over 330 million global users, and has quickly become the go...

The media and its approach to news has changed, it’s not enough to churn out a press release and...

Now that I’ve entered the world of PR, I can see the lessons that some films can teach us about the...

Relationship building is key when it comes to gaining success in public relations – especially in...

Now is the time to make some professional resolutions which will make you a better, more productive...

From the Daily Mirror to the Wall Street Journal, pretty much every widely-read newspaper uses...

Avoiding disaster, navigating networking, and pitching like a pro – what advice would our BlueSky...

Journalist’s jobs are becoming more and more time-pressed, with their inboxes increasingly flooded...